Shares of Canada's leading digital wealth management and lending platform, Mogo Inc. (NASDAQ: MOGO), rose 205% after announcing plans to invest up to $50 million in Bitcoin. This initiative has become part of a long-term strategy for money management and product innovation. The company plans to allocate funds from free cash reserves and through the possible sale of shares in assets such as Gemini and Hootsuite crypto exchanges. After the closing of the WonderFi-Robinhood deal at the end of 2025, Mogo will have about $50 million in cash and investments. The company intends to integrate Bitcoin into key areas of its business, including an asset management platform, credit products, and a payment system. Mogo will also evaluate all investment decisions based on the expected return on Bitcoin, allocating capital only to where higher returns are possible. Bitcoin itself is showing growth today – quotes have jumped, coming close to the level of $108,000.
